
DON SIMKOVICH
Topic
How To Write Blogs And Books That Provide The Solutions Your Customers Are Seeking
In this content playbook session, So Cal Content Writing’s Don Simkovich shares how to write blogs and books that provide the solutions your customers are seeking — using their perspective and needs. Attendees will learn how to find the questions their customers are asking, write answers, and boost the likelihood of converting inquiries to sales. Don will also cover how to take one topic and create content for blogs, books, and social media posts.