
JUSTIN PURSER
Topic
How To Leverage Influencers To Make Brand Integrations
In this content playbook session, Sink or Swim’s and Olio’s Creative, filmmaker and director Justin Purser will teach attendees about influencer marketing and branding in documentary films and music videos, from the perspective of someone directly behind the camera. As one of the pioneers of social media influencer marketing models, Justin shares insights on how it all started, and what is working now.