Liz Willits

STACY JONES

Topic

The Benefits For Brands Who Participate In An Active Product Placement Program

In this content playbook session, Hollywood Branded’s CEO and founder, and the found of the Marketer’s Content Playbook, Stacy Jones walks you through 4 mini courses on product placement including: 4 common product placement myths, 10 reasons why brands do product placement, 7 steps to create a product placement program, and 6 ways to measure a brand’s product placement.

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