
LORI SALE
Marketer’s Content Playbook Session
Topic
How To Hire Celebrities That Share Your Brand’s Voice
In this content playbook session, Artist & Brand Partner, Lori Sale, will speak on how to bridge the gap between brands and artists,, to determine how to hire celebrities that share your brand’s voice, and the steps you need to take to figure out how to best generate content that marries both the brand’s needs and the artist’s personality.