Screw Viral: How to A/B Test Your Creative to Perform for the Long Haul
James Dayton, Creative Director at Harmon Brothers has Produced the wildly successful Squatty Potty, Purple, and Fiber-Fix campaigns, as well as producing ads for Vivint and Pizza Hut. James ad credits as Creative Director include CubCoats, TAOS Bakes, Cuffed Up, Scooch, and BedJet. Having worked in film for over 15 years he is also a skilled Assistant Director. James brings passion, expertise, and enthusiasm to every project he joins.