HyCap Consulting 

Principal 

Topic 

To Be Announced (TBA)

John Rohe is the founder of HyCap Consulting, with a background of over twenty years of experience working in medical marketing at Abbott, RPS, Roche, BD, Thermos Fisher and Quest. His unique background combines technical, clinical and successful sales and marketing as well as training. John has an impressive track record of revitalizing existing products and services from conception to full commercialization and maintenance and integration into portfolio with a focus on North America, EMEA and Asia. VP Marketing (Abbott), Worldwide VP Sales/Marketing (RPS), Marketing Manager (Roche, BD, Thermo Fisher, Quest), Project Manager (Danaher, Roche, Abbott, Siemens, Thermo Fisher), Sales/Sales Manager (Quest, BD, Siemens, Roche, Abbott, Thermo Fisher, Sigma Aldrich/Millipore), currently Sr. Principal Consultant, HyCap Consulting

Achievements: Launched de novo diagnostic test for Heart Failure in US and Global for Roche Diagnostics, proBNP®; created Medical Affairs Specialist for Roche Diagnostics for focus education to Clinicians; brought the Sales and Marketing Departments into the 21st Century with launch of SFDC, doing away with CRM by Excel; Integration of Sales, Marketing and Operations of BD Life Sciences to achieve $6 million in new service contracts in 6 months and new client acquisition of $32 million in equipment and reagents; created and organized symposium of leading Global thought leaders (MD, PhD, MDPhd) on coagulation at Jefferson University Medical Center to expand the FDA cleared indication for home testing of PT/INR, moving this market from annual sales of $50 million to over $300 million per annum; Crystal Award winner at Siemens Healthineers; democratized specialty testing in coagulation for Danaher.