Senior Manager – Strategic Communications
How FLIR Uses Hollywood Content And Influencers To Connect To B2B Buyers
Vatche Arabian is the Senior Manager of Strategic Communications at FLIR Systems, specializing in social brand strategy, social content creation, brand integration, and placement. He’s increased their social audiences and engagement over 300% and has implemented changes to their video content strategy to grow the organic video watch time by 178%. Vatche brought FLIR technology to other brands and personalities, like GE & Adam Savage, MTV VMA’s, and Thirty Seconds to Mars.