The Marketer’s Content Playbook Virtual Summit
How To Do Content Marketing… Better!
POWERED BY
THURSDAY SPEAKER PRESENTATIONS
THE FIRST SECTION ARE SPEAKERS WHO ARE ALSO PROVIDING A LIVE Q&A EXPERIENCE - THEIR PRESENTATIONS ARE VIEWABLE ON DEMAND AT 7 AM LOS ANGLES TIME
THE SECOND SECTION ARE SPEAKERS WHO HAVE ON DEMAND PRESENTATIONS WHICH ARE AVAILABLE AT 9 AM LOS ANGELES TIME
Marketers Content Playbook Schedule – August 4, Tuesday
9:00 AM
9:30 AM
10:00 AM
10:30 AM
11:00 AM
11:30 AM
12:00 PM
12:30 PM
1:00 PM
1:30 PM
2:00 PM
2:30 PM
3:00 PM
3:30 PM
4:00 PM
4:30 PM
5:00 PM
5:30 PM
JAMES DAYTON
Harmon Brothers
Creative Director
Screw Viral: How to A/B Test Your Creative to Perform for the Long Haul
CORRINA COHEN
TAMSEN WEBSTER
ADAM MORGAN
Adobe
The myths of content creation and building content with real value
SHARON TOEREK
GARY MOORE
Dell Technologies
Global Product Placement and Branded Entertainment
How Dell Has Used Product Placement Become The Most Popular PC Seen On TV & Film
KIM ADES
Frame of Mind Coaching™ and JournalEngine™
How To Create A Content Strategy That Lawyers Love!
BEN AMOS
Engage Video Marketing™
How To Design Effective And Organic Video Marketing Strategy Across The Full Content Journey
KAREN RAMMING
BRETT GARFINKEL
TONY MICHAELIDES
TONY MICHAELIDES
Keynote Speaker, Author, Radio Presenter and Podcaster
DAVID BOWIE : THE STAR MAN WITH THE STAR BRAND
NEAL SCHAFFER
HEATHER BURGETT
PR Stars | The Burgett Group
The Age of Authenticity: How to Be on Purpose & Change Lives
KEVIN BARTRAM
Bartram Partnerships
Local Warriors: Creating Authentic Brand-Community Connection Through Sports Partnerships
LYNNE GOLODNER
HAPPY HOUR
SHAUNA ARMITAGE
Making Moxie, LLC
Social Ad Success: Fixing Your Advertising Mindset And Launching Profitable Advertising Campaigns
VINAY PANDAY
Alliance Environmental Group
Integrating Service Marketing into Entertainment Marketing
ERIC GILBERT WILLIAMS
JAMES DAYTON
Harmon Brothers
Creative DirectorÂ
Screw Viral: How to A/B Test Your Creative to Perform for the Long Haul
CORRINA COHEN
TAMSEN WEBSTER
VINAY PANDAY
Alliance Environmental Group
Integrating Service Marketing into Entertainment Marketing
ERIC GILBERT WILLIAMS
SHAUNA ARMITAGE
Making Moxie, LLC
Social Ad Success: Fixing Your Advertising Mindset And Launching Profitable Advertising Campaigns
ADAM MORGAN
SHARON TOEREK
GARY MOORE
Dell Technologies
Global Product Placement and Branded Entertainment
How Dell Has Used Product Placement Become The Most Popular PC Seen On TV & Film
KIM ADES
Frame of Mind Coaching™ and JournalEngine™
How To Create A Content Strategy That Lawyers Love!
BEN AMOS
Engage Video Marketing™
How To Design Effective And Organic Video Marketing Strategy Across The Full Content Journey
KAREN RAMMING
BRETT GARFINKEL
TONY MICHAELIDES
TONY MICHAELIDES
Keynote Speaker, Author, Radio Presenter and Podcaster
DAVID BOWIE : THE STAR MAN WITH THE STAR BRAND
NEAL SCHAFFER
HEATHER BURGETT
PR Stars | The Burgett Group
The Age of Authenticity: How to Be on Purpose & Change Lives
KEVIN BARTRAM
Bartram Partnerships
Local Warriors: Creating Authentic Brand-Community Connection Through Sports Partnerships
LYNNE GOLODNER
HAPPY HOUR
TEAM MEETING
POWERED BY
THURSDAY SPEAKER PRESENTATIONS
THE FIRST SECTION ARE SPEAKERS WHO ARE ALSO PROVIDING A LIVE Q&A EXPERIENCE - THEIR PRESENTATIONS ARE VIEWABLE ON DEMAND AT 7 AM LOS ANGLES TIME
THE SECOND SECTION ARE SPEAKERS WHO HAVE ON DEMAND PRESENTATIONS WHICH ARE AVAILABLE AT 9 AM LOS ANGELES TIME
On Demand Presentation- August 4, Tuesday
ANNETT FORCIER
EmailBoutique Digital Inc.
Founder & Managing Director
How To Create Email Templates Driven By Content Not Copy
CHRIS MERCER
MeasurementMarketing.io
Measurement Marketer
How To Use ONE Report In Google Analytics To Know What’s Working And What’s Not
COURTNEY JACKSON
DAVE CONKLIN
Conklin Media
Founder & CEO
How To Create New Measurable & Predictable Revenue Streams Through Profitpaths™ To Transform Your Marketing Team Into A Business Growth Team
HANA BEDNAROVA
JEFF FROMM
KERRY ANDERSON
Ten Lifestyle Group
Global Head of Brand Marketing & Communications
How To Build Your Brand Strategy For The Long Haul
KRISTI PORTER
Signify
Chief Do-Gooder
How To Promote Purpose In A Way That Makes Sense For Your Company, Your Cause, And Your Customers
MELANIE MCMURRAIN
Rize Marketing
Founder/CEO
How To Promote Purpose In A Way That Makes Sense For Your Company, Your Cause, And Your Customers
MICHAEL GREENBERG
-PANEL 1
SHARIFAH HARDIE
Ask Sharifah
Business Consultant, Talk Show Host, Author, Influencer
How To Promote Your Business Through Storytelling
STACY JONES
ANNETT FORCIER
EmailBoutique Digital Inc.
Founder & Managing Director
How To Create Email Templates Driven By Content Not Copy
KERRY ANDERSON
Ten Lifestyle Group
Global Head of Brand Marketing & Communications
How To Build Your Brand Strategy For The Long Haul
CHRIS MERCER
MeasurementMarketing.io
Measurement Marketer
How To Use ONE Report In Google Analytics To Know What’s Working And What’s Not
KRISTI PORTER
Signify
Chief Do-Gooder
How To Promote Purpose In A Way That Makes Sense For Your Company, Your Cause, And Your Customers
MELANIE MCMURRAIN
Rize Marketing
Founder/CEO
How To Promote Purpose In A Way That Makes Sense For Your Company, Your Cause, And Your Customers
MICHAEL GREENBERG
-PANEL 1
COURTNEY JACKSON
DAVE CONKLIN
Conklin Media
Founder & CEO
How To Create New Measurable & Predictable Revenue Streams Through Profitpaths™ To Transform Your Marketing Team Into A Business Growth Team
SHARIFAH HARDIE
Ask Sharifah
Business Consultant, Talk Show Host, Author, Influencer
How To Promote Your Business Through Storytelling