The Marketer’s Content Playbook Virtual Summit

How To Do Content Marketing… Better!

EVENT POWERED BY

HOLLYWOOD BRANDED

50+ HOURS OF GAME CHANGING EDUCATIONAL CONTENT

PROVIDED BY 100+ INDUSTRY THOUGHT LEADERS

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THURSDAY SPEAKER PRESENTATIONS

THE FIRST SECTION ARE SPEAKERS WHO ARE ALSO PROVIDING A LIVE Q&A EXPERIENCE - THEIR PRESENTATIONS ARE VIEWABLE ON DEMAND AT 7 AM LOS ANGLES TIME

THE SECOND SECTION ARE SPEAKERS WHO HAVE ON DEMAND PRESENTATIONS WHICH ARE AVAILABLE AT 9 AM LOS ANGELES TIME

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Marketers Content Playbook Schedule – August 5, Wednesday

8:00 AM

8:30 AM

BYO COFFEE TALK: BREAKOUT ROOMS – MEETING ROOMS 3

Welcome Speech by Stacy

9:00 AM

9:30 AM

10:00 AM

10:30 AM

11:00 AM

11:30 AM

12:00 PM

12:30 PM

1:00 PM

1:30 PM

2:00 PM

2:30 PM

3:00 PM

3:30 PM

4:00 PM

4:30 PM

5:00 PM

5:30 PM

KATHLEEN MCQUAID HOLDRIDGE

KathodeRay Media, Inc.

President/Founder

Nurture Prospect Trust while Capturing Intelligence your Sales Team Needs

 

FERNANDO ANGULO

SEMrush

Head of Communications

How To Develop Content for People Vs Content for Google

 

MIKE MORAN

SoloSegment

Senior Strategist

Driving Conversions (Leads and Sales) from Your Content.

 

CHRISTINA GARNETT

ICUC

Strategist

How social listening can empower content marketing efforts

 

JUDE CHARLES

JudeCharles and Company

Brand Strategist, Filmmaker

How Brands Can Turn Prospects Into Clients For Life By Behind The Scenes Video

 

NEIL GORDON

Neil Gordon Consulting, Inc.

Principal

The Most Overlooked Ingredient In A Webinar That Converts

RICK CESARI

Direct Branding

Founder

Using video to increase sales and build your brand.

NARESH VISSA

Krish Media & Marketing

Founder & CEO

Benefits of Direct Marketing when marketing isn’t social media or word of mouth

PAUL COLLIGAN

The Podcast Partnership

CEO

How To Create Podcast Content That Serves Your Audience: It’s Not About The Mic

ANUM HUSSAIN

Acciyo

Co-Founder & CEO

How To Apply A Product Mindset To Content

MICHELLE PRINCE

Prince Performance Group

Speaker/Best-selling Author/Leadership Coach

How To Leverage What You Already Know To Build Your Business And Career

DON SIMKOVICH

So Cal Content Writing

Principal

How To Write Blogs And Books That Provide The Solutions Your Customers Are Seeking

HAPPY HOUR

HUNTER SCOTT

High Q Digital

Head of Brand Development

Gamification & The Future Of Digital Marketing In The World Of Shrinking Attention Spans

MARCUS PETERZELL

Passion Point Collective

CEO & Founder

Everything To Know About Brand Funded Films

 

DENNIS YU

BlitzMetrics

CEO

How I Create 100 Pieces Of Content From A Single Video

 

VATCHE ARABIAN

FLIR

Director of Content Marketing

How FLIR Uses Hollywood Content And Influencers To Connect To B2B Buyers

 

LISA BOWMAN

Marketing Mojo

Chief Mojo Officer

How To Develop Purpose To Ensure Your Brand’s Survival

 

JODI DANIELS

Red Clover Advisors

Founder, CEO & Privacy Consultant

How to Protect Your Marketing Efforts from Costly Privacy Mistakes

 

AJ WILCOX

B2Linked.com

LinkedIn Ads Expert, Founder B2Linked.com

How To Maximize LinkedIn Ad Campaigns: Advanced Strategies

 

DANIEL BURSTEIN

HAPPY HOUR

BYO COFFEE TALK: BREAKOUT ROOMS – MEETING ROOMS 3

Welcome Speech by Stacy

KATHLEEN MCQUAID HOLDRIDGE

9:30 AM

KathodeRay Media, Inc.

President/Founder

Nurture Prospect Trust while Capturing Intelligence your Sales Team Needs

 


HUNTER SCOTT

9:30 AM

High Q Digital

Head of Brand Development

Gamification & The Future Of Digital Marketing In The World Of Shrinking Attention Spans

DENNIS YU

11:00 AM

BlitzMetrics

CEO

How I Create 100 Pieces Of Content From A Single Video

 


LIZ WILLITS

10:30 AM

Liz Willits

Content Strategist / Email Marketing Expert

How to Create Addictive Email Content

 


VATCHE ARABIAN

FLIR

Director of Content Marketing

How FLIR Uses Hollywood Content And Influencers To Connect To B2B Buyers

 


AJ WILCOX

B2Linked.com

LinkedIn Ads Expert, Founder B2Linked.com

How To Maximize LinkedIn Ad Campaigns: Advanced Strategies

 


MARCUS PETERZELL

Passion Point Collective

CEO & Founder

Everything To Know About Brand Funded Films

 


LISA BOWMAN

Marketing Mojo

Chief Mojo Officer

How To Develop Purpose To Ensure Your Brand’s Survival

 


FERNANDO ANGULO

SEMrush

Head of Communications

How To Develop Content for People Vs Content for Google

 


JODI DANIELS

Red Clover Advisors

Founder, CEO & Privacy Consultant

How to Protect Your Marketing Efforts from Costly Privacy Mistakes

 


MIKE MORAN

SoloSegment

Senior Strategist

Driving Conversions (Leads and Sales) from Your Content.

 


DANIEL BURSTEIN

MarketingSherpa and MECLABS Institute

Senior Director, Content and Marketing

How to use social media to increase your marketing conversion

 


CHRISTINA GARNETT

ICUC

Strategist

How social listening can empower content marketing efforts

 


JUDE CHARLES

JudeCharles and Company

Brand Strategist, Filmmaker

How Brands Can Turn Prospects Into Clients For Life By Behind The Scenes Video

 


NEIL GORDON

Neil Gordon Consulting, Inc.

Principal

The Most Overlooked Ingredient In A Webinar That Converts


RICK CESARI

Direct Branding

Founder

Using video to increase sales and build your brand.


NARESH VISSA

Krish Media & Marketing

Founder & CEO

Benefits of Direct Marketing when marketing isn’t social media or word of mouth


HAPPY HOUR

PAUL COLLIGAN

The Podcast Partnership

CEO

How To Create Podcast Content That Serves Your Audience: It’s Not About The Mic


ANUM HUSSAIN

Acciyo

Co-Founder & CEO

How To Apply A Product Mindset To Content


MICHELLE PRINCE

Prince Performance Group

Speaker/Best-selling Author/Leadership Coach

How To Leverage What You Already Know To Build Your Business And Career


TODD HOCKENBERRY

Top Line Results

Company Owner

Top Line Results


DON SIMKOVICH

So Cal Content Writing

Principal

How To Write Blogs And Books That Provide The Solutions Your Customers Are Seeking


HAPPY HOUR

POWERED BY

THURSDAY SPEAKER PRESENTATIONS

THE FIRST SECTION ARE SPEAKERS WHO ARE ALSO PROVIDING A LIVE Q&A EXPERIENCE - THEIR PRESENTATIONS ARE VIEWABLE ON DEMAND AT 7 AM LOS ANGLES TIME

THE SECOND SECTION ARE SPEAKERS WHO HAVE ON DEMAND PRESENTATIONS WHICH ARE AVAILABLE AT 9 AM LOS ANGELES TIME

HB

On Demand Presentation – August 5, Wednesday

ANDREW TARVIN

Humor That Works

CEO

From Funny To Money: The Science of Selling With Humor

DANIELLE DESIR

WOC Podcasters

Founder

How To Leverage Other People’s Podcasts To Build Your Brand

DON SIMKOVICH

So Cal Content Writing

Principal

How To Write Blogs And Books That Provide The Solutions Your Customers Are Seeking

IZABELA WISNIEWSKA

Zoomin Software

VP Customer Experience Save & Exit

How To Create Your Brand’s Blogging Strategy

JACQUELINE BABB

JAZMIN BATISTI

Verve Search

Design Team Lead

Get Your Head in the Game: A Different Way to Create Campaigns

JOHN HORODYSKI

Optimity Advisors

Managing Director

How To Use Metadata For Content Identification And Discovery

JOHN ROHE

HyCap Consulting

Principal

Strategy And Tactical Plans: Integration for Total Commercialization

JUSTIN ANDREWS

Animus Studios

Co-Founder + Creative Strategist

How To Produce Documentary Style Stories For Your Brand

SALLY HENDRICK

Go-Sally-Go Consulting, LLC

Owner

Dollar-A-Day Strategies for Facebook Ads

SARAH WEISE

Bixa

CEO & Bestselling Author

InstaBrain: How To Scale Your Gen Z Customer Base

STEPHEN WOESSNER

Predictive ROI

CEO

How To Use Podcasts To Open The Door To New Sales Opportunities

STEPHANE DURET

Louis Vuitton

Digital Marketing & Communications Director

How To Story Tell And Position Your Brand Like A Luxury Brand

TIM HANSE

Crossphase

Principal Consultant

How To Create The Right Environment For Managing Your Content: Content Governance

LORI SALE

Artist & Brand Management

Partner

How To Hire Celebrities That Share Your Brand’s Voice

HAPPY HOUR

HAPPY HOUR

STEPHANE DURET

Louis Vuitton

Digital Marketing & Communications Director

How To Story Tell And Position Your Brand Like A Luxury Brand

SARAH WEISE

Bixa

CEO & Bestselling Author

InstaBrain: How To Scale Your Gen Z Customer Base

ANDREW TARVIN

Humor That Works

CEO

From Funny To Money: The Science of Selling With Humor

JUSTIN ANDREWS

Animus Studios

Co-Founder + Creative Strategist

How To Produce Documentary Style Stories For Your Brand

DANIELLE DESIR

WOC Podcasters

Founder

How To Leverage Other People’s Podcasts To Build Your Brand

SALLY HENDRICK

Go-Sally-Go Consulting, LLC

Owner

Dollar-A-Day Strategies for Facebook Ads

DON SIMKOVICH

So Cal Content Writing

Principal

How To Write Blogs And Books That Provide The Solutions Your Customers Are Seeking

STEPHEN WOESSNER

Predictive ROI

CEO

How To Use Podcasts To Open The Door To New Sales Opportunities

IZABELA WISNIEWSKA

Zoomin Software

VP Customer Experience Save & Exit

How To Create Your Brand’s Blogging Strategy

JACQUELINE BABB

JAZMIN BATISTI

Verve Search

Design Team Lead

Get Your Head in the Game: A Different Way to Create Campaigns

JOHN HORODYSKI

Optimity Advisors

Managing Director

How To Use Metadata For Content Identification And Discovery

JOHN ROHE

HyCap Consulting

Principal

Strategy And Tactical Plans: Integration for Total Commercialization

TIM HANSE

Crossphase

Principal Consultant

How To Create The Right Environment For Managing Your Content: Content Governance

LORI SALE

Artist & Brand Management

Partner

How To Hire Celebrities That Share Your Brand’s Voice

HAPPY HOUR

HAPPY HOUR

POWERED BY

THURSDAY SPEAKER PRESENTATIONS

THE FIRST SECTION ARE SPEAKERS WHO ARE ALSO PROVIDING A LIVE Q&A EXPERIENCE - THEIR PRESENTATIONS ARE VIEWABLE ON DEMAND AT 7 AM LOS ANGLES TIME

THE SECOND SECTION ARE SPEAKERS WHO HAVE ON DEMAND PRESENTATIONS WHICH ARE AVAILABLE AT 9 AM LOS ANGELES TIME

HB
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